Lay’s air pops
Client: Frito-Lay, North America Inc.
Deliverables: IDENTITY / VISUAL LANGUAGE / BRAND ARCHITECTURE / PACKAGING SYSTEM / ART DIRECTION
 
            
              
            
            
          
               
            
              
            
            
          
               
            
              
            
            
          
              Client: Frito-Lay, North America Inc.
Deliverables: IDENTITY / VISUAL LANGUAGE / BRAND ARCHITECTURE / PACKAGING SYSTEM / ART DIRECTION